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Introduction to Adtech and Martech for absolute beginners

People who are unfamiliar with the terms Adtech and Martech may find them strange. What if I told you they’re

Microsoft on the 16th of September 2021 said it would release ‘Office 2021’ and Windows 11, on October 5th of

It’s nearly difficult to read through any timeline or comment section of your favourite social media app these days without

The COVID 19 pandemic took the world by storm and changed a lot in every part of human society. Leaving

Breaking an enemy’s morale until their ability to resist crumbles is how you win a war. The US military used

The term “internet addiction” refers to “excessive or poorly regulated desires or behaviors related to computer use and Internet access

For thousands of years, man has employed artificial selection to exploit and manipulate organisms horses, camels, oxen, and many other

Previously, concentrated group research would be used to learn about a consumer’s behaviour and reactions to a product or service.

Humankind has strived to ‘enhance’ our bodies since the beginning of time to travel further, faster, and higher than our

Given that misinformation can be easily obtained and disseminated on social media platforms, it is increasingly difficult to know what