FIRSTBANK UNVEILS 2021 DECEMBERISSAVYBE CALENDAR, REINFORCES ITS COMMITMENT TO ENABLING DREAMS
In the spirit of providing enabling opportunities for families of its customers and other stakeholders to come together to celebrate, live better and achieve their dreams, FirstBank – through its yearly DecemberIssaVybe campaign – has unveiled the 2021 calendar of events as it reiterates its impact on the arts and entertainment industry. The campaign began in 2018 and has made waves across the country, and Nigerians of all ages have begun Vybing, enamoured in excitement.
The 30-day activity-packed event includes musical shows and concerts, comedies, fashion, arts, and food fairs. It is specifically designed to evoke joyful moods as everyone prepares for the end-of-year celebrations, particularly the yuletide. The FirstBank DecemberIssaVybe campaign, which features an array of the hottest and coolest entertainment platforms and superstars, offers free massive gifts and ticket giveaways to premium events to create fascinating and memorable experiences for stakeholders during the Yuletide season as they bond with family and friends while connecting with their favourite superstars, music, and plays.
FirstBank DecemberIssaVybe is also designed to inspire kindness in all stakeholders. December is a season for giving and giving FirstBank’s culture of showing kindness through initiatives such as SPARK (Start Performing Acts of Random Kindness); the DecemberIssaVybe campaign integrates kindness and spreads its message of transforming lives.
Ms Folake Ani-Mumuney, Group Head of Marketing & Corporate Communications, FirstBank, expressed her excitement about the 2021 DecemberIssaVybe, saying, “We are delighted to be back with DecemberIssaVybe.” The 2021 edition is jam-packed with memorable and celebratory activities that will heighten the anticipation of seeing the year come to a close as we look forward to 2022. As a Bank weaved into the fabric of society, we have ensured that the events are spread across the country and there is an event for everyone, irrespective of age.
We remain committed to nation-building through resourceful partnerships, empowering all, including the youth, to achieve their dreams as these events promote the continued growth of the entertainment industry, unquestionably an economic game-changer in the global business landscape, particularly in a country like ours that is blessed with talents and amazing creative minds.
We urge everyone, including event organizers, to stay safe and adhere to the COVID-19 protocols. It’s critical that we all get vaccinated, get booster shots as needed, wear face masks, practice social distancing, and play our roles in driving full observance and adherence to COVID-19 protocols to enjoy the season responsibly,” she concluded.
The FirstBank #DecemberIssaVybe and #FirstBankIssaVybe giveaway fest are open to everyone. To enjoy premium concerts, plays, fashion and food, lucky customers and followers of the Bank’s social media pages – Facebook: First Bank of Nigeria Limited, Instagram: @firstbanknigeria should look out for posts on how to participate in the giveaways as there are exclusive tickets to partake in these celebrations promoted through FirstBank’s DecemberIssaVybe end of the year and yuletide celebrations.
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